Open to remote / hybrid roles · Authorized to work in the U.S.

Nashville Metropolitan Area, TN carla.ct.95@gmail.com

Product and UX Designer with 8+ years of experience delivering evidence-based solutions across finance, B2B, healthcare and hospitality. Skilled in turning complex business needs into intuitive digital products - from discovery and MVP definition to launch and iteration. Experienced in collaborating with cross-functional teams to drive adoption, retention and monetisation outcomes in enterprise environments. Achievements MAKING AN IMPACT ON USERS AND BUSINESS ALIKE • Reduced unpaid franchisee fees by 10% through payment-portal redesign, improving usability and driving consistent on-time payments. • Lowered call-centre volume by 19 % via a self-serve healthcare journey pilot, cutting cost-to-serve and improving satisfaction. • Accelerated insight delivery by 25% through AI-aided research synthesis workflow at Foolproof, enabling faster iteration cycles. TRAINING & COACHING • Enabled the creation of an all-female design studio at TCS Saudi Arabia through cross-cultural training and UX mentorship, expanding nearshore design capacity. Experience OCT 2021 – PRESENT Senior UX Designer | Foolproof (A Zensar Company) | London, UK and TN, US • Partnered with product, engineering, and business leads (Johnson Matthey, Assurant, Mitchell & Butler’s) to define UX strategy and growth roadmap. • Designed dashboard-centric platforms, payment flows, and onboarding experiences balancing user needs with business goals. • Applied the COM-B behavioural science framework to inform feature adoption and retention strategies. • Introduced AI-aided synthesis to cut insight delivery time and cost, without impacting quality. • Created OKR-linked UX metrics and storytelling decks to demonstrate the ROI of design initiatives. JUN 2022 – JAN 2024 UX/Product Lead (Second, vocational job)| STEM@Home | London, UK • Defined product strategy, feature roadmap, and discovery process for a STEM education platform. • Translated user insight into actionable MVP scope, informing investor presentations and growth plans. • Co-led design ops initiative for cross-region teams in the UK, India, Saudi Arabia, and Uruguay. SEPT 2018 – OCT 2021 UX Designer| Tata Consultancy Services (TCS) | London, UK • Delivered UX design and research for multi-sector clients (Vitality, Swedbank, BT, McKesson). • Integrated research data into product decisions, leading to iterative releases with faster validation cycles. • Advocated for accessibility-first design, improving user reach and regulatory compliance • Organised and facilitated qualitative research using methods like usability testing on contextual inquiry. OCT 2016 – JUL 2017 Design Intern | Centro Stirling | Mondragon, Spain Explored innovative UI concepts for connected appliances, collaborating with cross-disciplinary R&D teams. Skills PRODUCT DISCOVERY & DELIVERY Stakeholder Research | Ideation | MVP Definition | Feature Prioritisation | Metrics Alignment | Qual. research UX DESIGN & VALIDATION Wireframing | Prototyping | Interaction Flows | Accessibility audits | Design Validation | End-to-end design CROSS-FUNCTIONAL & LEADERSHIP Collaboration | Agile Delivery | Mentoring | Design Ops | Storytelling | Stakeholder management TOOLS Figma | Lovable | Miro | Jira | Confluence | Analytics Tools | Lookback | Adobe CC Education FORMAL EDUCATION 2017 – 2018
MA, User Experience Design — Loughborough University, UK 2013 – 2017
BSc, Industrial Design & Product Development Engineering — Mondragon University, Spain SELF-PACED EDUCATION JAN 2024 AI for Designers – Interaction Design Foundation (IxDF) FEB 2022 Behaviour change interventions: introductory principles and practices – UCL Languages Spanish (Native) | English (Fluent, C1-C2) | French (Intermediate)